Tag Archives: online commerce

How Big Can Europe’s Internet Companies Get?

It is not surprising that Paris-based Criteo, an ad tech company that prices and supplies personalized advertising in real time for its e-commerce clients, had an upsized IPO on NASDAQ in late October.Worldwide digital ad spending topped $100 billion in 2012, according to eMarketer.  And digital ad expenditures are projected to nearly double between 2012

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